Latest Digital Marketing Blog Posts, Articles, Guides (2024)

Digital Marketing

Do follow vs. No follow Backlinks (Difference & Comparision)
SEO

Do follow vs. No follow Backlinks (Difference & Comparision)

Those new to SEO might wonder what all the commotion is about do follow links vs. no follow links. Confused? Don’t worry; we are going to clear it all up. One of the first things you need to learn about link-building is to differentiate between do follow and no follow links. While these two might…

What is Conversion Rate? Formula, How to Calculate & More

What is Conversion Rate? Formula, How to Calculate & More

Conversion rate is fundamental to understanding how well your website and marketing campaigns are performing. In digital marketing, improving conversion rates is a primary goal because higher conversion rates mean more successful interactions with potential customers, which typically leads to increased revenue. Calculating your conversion rate is simple: divide the number of conversions by the…

25+ ChatGPT Prompts for Keyword Research (SEO Keyword Prompts)
SEO

25+ ChatGPT Prompts for Keyword Research (SEO Keyword Prompts)

If you’ve ever tried to boost your website’s visibility online, you already know the importance of keyword research. Keywords are the backbone of SEO, helping search engines understand your content and connect it with users who are searching for information. But traditional keyword research can be time-consuming and sometimes expensive. That’s where ChatGPT steps in….

7 Best Free Backlink Checker Tools List (2025 Edition)
SEO

7 Best Free Backlink Checker Tools List (2025 Edition)

Creating a website is easy; however, maintaining its position on Google is challenging. Backlinks are essential in climbing the higher ladder on the search engine. Therefore, acquiring superior-quality backlinks for your website is on your mind, and that’s one of the reasons you are looking for a free backlink checker tools. Gone are the days…

Return on Ad Spend (ROAS): What is It & How to Calculate?

Return on Ad Spend (ROAS): What is It & How to Calculate?

How do you measure the success of your digital marketing campaigns? Do you analyze conversion rates, click-through rates, cost per conversion, or your return on investment? While all of these are crucial metrics to measure, you may be missing out on one of the most crucial ones – ROAS, or return on ad spend- a…

How to Use AI for SEO? Beginner’s Guide (2025)
SEO

How to Use AI for SEO? Beginner’s Guide (2025)

Search engines have evolved, and so must we. In today’s fast-paced digital landscape, SEO is not merely about keyword stuffing or link building but involves making smarter, data-backed decisions that help websites rank faster and stay ahead of the curve. Hence, AI steps in as a tool to automate tasks and as a strategic partner…

Top 78 Content Writing Interview Questions And Answers In 2025 (With PDF)

Top 78 Content Writing Interview Questions And Answers In 2025 (With PDF)

Worried about your upcoming content writing job interview? Fear no more! We have your back with the most asked content writing interview questions and answers, along with some crucial tips to ace the interview. Whether you are a fresher or an experienced content writer, cracking the job interview is a crucial process to landing the…

Difference Between On-Page vs Off-page SEO: 2025 Comparison

Difference Between On-Page vs Off-page SEO: 2025 Comparison

“SEO is not about gaming the system, it’s about learning how to play by the rules.”  If you are new to Search Engine Optimization (SEO), understanding the difference between on-page and off-page SEO is crucial. Both are highly important aspects of any successful SEO strategy.  But what is on-page and off-page SEO? This is a…

Top 15 Email Marketing Best Practices (2025 Guide)

Top 15 Email Marketing Best Practices (2025 Guide)

Welcome to the digital era, where email marketing is more than just sending messages—it’s a form of engagement! Whether you’re a seasoned marketer or just getting started in digital marketing, understanding the best practices for email marketing may elevate your efforts from routine to beautiful. So, what’s the secret to good email strategies?  In this…

Importance of Email Marketing in 2025 (Top 9 Benefits)

Importance of Email Marketing in 2025 (Top 9 Benefits)

In 2025, digital marketing is thriving and more competitive than ever. With emerging platforms and technology evolving daily, you may question whether old-school tactics are still effective. However, email marketing remains a critical component of any digital strategy. Why? Because nothing surpasses the immediate connection that it provides. The importance of email marketing stems from…