There are several different types of email marketing campaigns that businesses can use to engage with their audience and achieve their marketing goals. In this free course on email marketing, you will be learning everything in detail.
Newsletter: A newsletter is a regular email that provides subscribers with updates, news, and other relevant information about your business or industry. Newsletters can help to keep your audience informed and engaged, and can be a great way to build brand awareness and establish your business as a thought leader in your industry.
Promotional: Promotional emails are designed to promote a specific product or service, and typically include a call to action (CTA) that encourages subscribers to take action, such as making a purchase or signing up for a free trial.
Welcome: Welcome emails are sent to new subscribers as soon as they sign up for your email list. These emails typically include a warm welcome message, an introduction to your business, and an invitation to learn more about your products or services.
Abandoned cart: Abandoned cart emails are sent to customers who have added items to their online shopping cart but haven't completed the purchase. These emails typically include a reminder of the items left in the cart, along with a call to action to complete the purchase.
Triggered: Triggered emails are sent in response to a specific action or behavior, such as a download or purchase. These emails can be highly targeted and personalized, and can help to nurture leads and drive conversions.
Re-engagement: Re-engagement emails are designed to win back subscribers who haven't engaged with your emails in a while. These emails typically include an incentive or special offer to encourage subscribers to re-engage with your business.