10 Best YouTube Keyword Research Tools (Free & Paid)
Can you guess how many videos are available on YouTube? It’s more than 800 million. Yes, you heard it right. This means that no matter how unique and innovative your content is, you can find a dozen or more videos on the same topic already competing for views. Each content creator and advertiser puts in…
Ashima Jain
How to Make Money in Digital Marketing? 12 Best Ways 2025
As digitalization is taking the world by storm, everyone is curious to know about this industry and the opportunities it offers. People want to know how they can leverage this booming trend to make money. The good thing is that digital marketing offers many ways to earn money online. You can work as a full-time…
How to Become Freelance Digital Marketer & Get Projects?
As the internet is gaining more active users, businesses are also relying more and more on digital marketing. According to a recent survey, over 72% of an organization’s marketing budget is allocated to digital channels. Considering the work flexibility and career opportunities this field offers, many aspirants and freelancers are exploring digital marketing career options….
20 Best AI Tools for Digital Marketing (Free & Paid Tools 2025)
Artificial intelligence is not a new concept in the digital marketing industry. Analysts and strategists leverage the power of AI tools to execute more personalized and effective marketing campaigns. Using artificial intelligence for digital marketing has been a game changer for brands and businesses. More than a choice or luxury, it’s now a necessity for…
10 Government Jobs in Digital Marketing in India (2025)
Securing a government job in India is a common dream among many, symbolizing job security, prestige, and a steady pathway to a stable future. With millions of aspirants each year dedicating countless hours to preparing for a variety of competitive exams, the desire to join the public sector is more than just a career choice;…
Puja Sutar
What is Search Engine Marketing ? SEM in Digital Marketing
In the digital marketing landscape, especially paid marketing, you will encounter many acronyms- SEO, PPC, SEM, CRO, SMO, and whatnot. Remembering all these terms can be challenging. Hence, it’s important to understand each topic in detail so you can keep track of all the concepts. One such crucial digital marketing topic is SEM- Search Engine…
10 Digital Marketing Tips and Tricks for Beginners (2025)
Are you just starting your digital marketing career? Well, it’s going to be a fun ride where you will learn every day and gain the best professional experience. Digital marketing involves promoting products, services, and brands via the Internet and digital channels. It paves the way for businesses to reach a wider audience, nationally and…
20 Best Digital Marketing Tools to Use in 2025 (Updated List)
Marketers and businesses heavily rely on several advanced tools and software to run successful campaigns and survive in the industry. Companies that don’t leverage the power of modern and cutting-edge tools often fall behind and lose out on the best opportunities. On the other hand, brands that have strong tech support witness rapid growth by…
How to Learn Digital Marketing? 2025 Guide
Digital marketing is evolving by leaps and bounds. With the emergence of AI and other cutting-edge technologies, staying ahead of the curve is more crucial than ever. Whether they’re beginners or experienced professionals, it’s important for every aspirant to learn continuously and upskill themselves. The more you learn, the more you grow in your Digital…
Essential Digital Marketing Skills Required for Career: 2025 Guide
Digital marketing refers to communicating with potential buyers, understanding their needs, and delivering content that aligns with their requirements. Rather than directly asking users to buy their products and services, digital marketers make efforts to build stronger and long-term relationships with the target audience, so they willingly choose their brands. They use a range of…