Search Engine Optimization (SEO) Specialist Job Description
One single Google search query can produce thousands of results, listing several links to websites, web pages, and content. Every business, brand, and website wants to appear in these search results, making search engine optimization (SEO) crucial. SEO helps businesses surge their search engine rankings and drive traffic to their websites. Hence, companies hire skilled…
Types of Backlinks in SEO (15 Different Off-Page Backlinks Types)
Backlinks- A highly loved and sought-after work in the digital space. Ask any marketer or business owner, and they will always want backlinks. They are like endorsements that can give your business an edge over your competitors and make your site more credible. When you get backlinks from top websites, it means they vouch for…
Digital Marketing KPIs (Key Performance Indicators): 2024 Guide
You have designed a powerful digital marketing campaign that covers all online channels and has the potential to reach maximum users. However, if you cannot track results and monitor your marketing efforts, how will you know if your strategy is working? Therefore, marketers and businesses use Key Performance Indicators (KPIs) to measure the results and…
How to Start a Digital Marketing Agency in 2024- Step-by-Step Guide
Digital marketing is everywhere. Businesses are using it to grow and increase revenue. Digital marketing spending is expected to touch $376 billion by 2024. Needless to say, a career in this industry can be rewarding and lucrative. If you are planning to start your digital marketing agency, you need to know a few things before…
SEO Salary in India in 2024 (For SEO Freshers, SEO Executives, and Managers)
Are you all set to start your career as an SEO professional? Then, you certainly want to know the average salary an SEO expert can make in India. Right? This detailed guide will help you understand and evaluate the average SEO salary in India per month for different job roles and positions. You will learn…
What is 360° Digital Marketing? Full Strategy in 2024
The digital landscape is constantly evolving, with brands using cutting-edge marketing tactics and strategies to enhance their online visibility. Businesses need a holistic approach that leverages every marketing channel and covers every aspect of the digital realm. Hence, 360-degree digital marketing comes into play. It is a comprehensive marketing method designed to provide a valuable…
How to Learn Google Ads in 2024? Best Way and Resources
Online advertising was once considered a luxury that only big brands and businesses could afford. Now, it’s a necessity, especially for companies trying to break through and enhance their online visibility. However, understanding Google Ads and creating the right paid ad campaign can be tricky for beginners. There are a lot of questions and doubts….
Artificial Intelligence (AI) in Digital Marketing (Use & Impact 2024)
Artificial Intelligence (AI) has completely changed the digital marketing landscape. Artificial intelligence in digital marketing is a game-changer, especially for customer services, content creation, and forecasting. Thanks to AI-powered tools, predictive analytics, personalized ads, and customer experience have improved significantly. If you also want to take your digital marketing efforts up a notch, then it’s…