Competitor and Competitive Analysis: Types, Goals, Strategy
How does Apple know when to launch a new iPhone feature, or how does Zomato stay ahead of Swiggy in the food delivery race? The answer lies in smart competitor analysis. Every leading brand constantly studies its rivals, their marketing campaigns, pricing, customer reviews, and even social media tone, to make informed moves. This process,…
Virendra SoniWhat is Branding? Concept, Importance in Marketing, Strategy
Why do you pick one brand over another even if the price is higher? Why do some businesses become memorable while others feel forgettable? The answer is simple—branding. In this complete guide to branding in marketing, you’ll understand what branding means, why it shapes customer decisions, and how businesses use it to build trust, loyalty,…
Digital Marketing Benefits for Businesses, Careers, Students
Every business today is fighting for attention, and digital platforms decide who wins. When you understand the real digital marketing benefits, you start to see why companies are shifting their entire budget online and why lakhs of students are choosing this as a career. Let’s go through the most practical and powerful benefits of digital…
What is Guerrilla Marketing? Meaning, Examples, Types, Ideas
Ever wondered how brands like Coca-Cola, Red Bull, or Burger King manage to turn everyday moments into viral sensations that people can’t stop talking about? They don’t always rely on massive ad budgets. Sometimes, it’s creativity and surprise that do the magic. That’s exactly what guerrilla marketing is all about: capturing attention through unexpected, clever,…
YouTube Income Per 1000 Views & 10000 Views in India (2025)
Have you ever wondered how much money YouTubers actually make from their videos? You’ve probably seen creators saying things like, “This video got 1 million views!” — but what does that really mean in terms of income? Remember, YouTube doesn’t pay a fixed amount for every 1,000 views. The amount varies widely depending on your…
What is AIDA in Marketing? AIDA Framework With Example
Ever wondered why some advertisements stick in your mind while others vanish instantly? It’s not random. It’s psychology. Great marketing campaigns follow a clear pattern that guides you from noticing a brand to finally taking action. That pattern is called the AIDA framework. It breaks down the customer journey into four simple stages: Attention, Interest,…
10 Best CRM Tools & Platforms 2025 (Free & Paid)
Ever noticed how some companies seem to know exactly what their customers need, respond instantly, and maintain strong relationships year after year? Behind that consistency lies the power of Customer Relationship Management tools, or CRM software. These platforms help businesses organize customer data, automate communication, and track every stage of the sales process; all in…
50+ Angular Interview Questions and Answers (2025)
Siddharth, an experienced web developer, had always dreamt of working at his dream company. He knew that the interview process would be tough, and he had to be fully prepared. When he was a beginner, he completed his online web development course and worked for a couple of years at a startup. Next, he applied…
Top 115 SQL Interview Questions 2025 (For Freshers & Experienced)
Structured Query Language (SQL) is a crucial tool to manage and organize data. It’s no surprise that SQL is a fundamental skill for many positions in the tech industry. Whether you’re a fresher or an experienced professional, you will likely face SQL interview questions when seeking a job. To help you prepare for your next…
Top 100 Web Development Interview Questions and Answers (2025)
Preparing for a web development interview can feel like going through a maze of technologies and concepts. Whether you’re a fresher or an experienced developer, knowing the top web development interview questions that will come your way is crucial to landing your next role. Hence, we have covered this detailed guide covering a comprehensive collection…