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Who Should Join Our Digital Marketing Course?

You can join this digital marketing course online if you’re ready to transform your career and achieve your dreams. If you’re a student or fresher, you can start a high-paying career where creativity and technology come together. If you’re already working, you can add advanced digital marketing skills to your profile and stand out.

Entrepreneurs and business owners can learn how to grow their own brand, bring in more leads, and connect with their customers in new ways. Digital marketing is not just a skill; it’s your chance to build a future where you’re in control.

The world is going digital, and there’s a massive demand for people who know how to make brands shine online. Roles like SEO expert, social media manager, content creator, and performance marketer are waiting for you, with top companies offering exciting packages.

This advanced digital marketing course also gives you the freedom to work from home, explore remote jobs, or become a freelancer. Some of our learners even start their own businesses, using digital marketing to drive growth and make their vision real.

This online digital marketing course with certificate is for you if you’re ready to take charge of your future and turn your goals into reality.

Digital Marketing Course: Highlights

Explore what this online digital marketing course is powered with.

Cohort-Based Learning

Our digital marketing course follows a cohort-based learning model, so you’re never alone. Join a dynamic group that grows and learns together. Collaborate on hands-on projects and solve real challenges. 

  • Participate in interactive projects with your cohort, building real-world expertise.
  • Leverage insights from diverse experiences and backgrounds within the group.
  • Inspire and support each other to reach your career goals faster.
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On-the-go Data Capsules

If you’re busy, our digital marketing training includes on-the-go learning capsules, which are short, impactful video lessons and resources you can access anytime, anywhere. 

  • Learn flexibly at your own pace with practical, bite-sized lessons.
  • Apply your skills immediately to your own projects or work.
  • Keep up with the latest marketing trends wherever you are.
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Peer-to-Peer Learning

Be part of a truly collaborative environment through the best digital marketing course in India. You’ll engage with like-minded learners who are as passionate as you are about mastering digital marketing. 

  • Share ideas, experiences, and unique perspectives that expand your understanding.
  • Challenge each other’s viewpoints, leading to richer insights and new strategies.
  • Build lasting connections and networks that help you in your career journey.
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Last Mile Prep

Get ready for success with our intensive 7-day Last Mile Prep. This final step of your online digital marketing course is designed to help you transition seamlessly into the workforce. 

  • Gain practical tips and feedback to ace interviews and secure roles.
  • Connect with hiring managers and get valuable referrals and job leads.
  • Boost your confidence and presentation skills with focused coaching.
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How Our Digital Marketing Course Works?

Your Roadmap to Becoming a Full-Stack Digital Marketer!

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LearnLive Classesellips-iconSelf-Paced

Get insights from industry experts in India’s best digital marketing course to boost your practical knowledge.

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Practice

Sharpen your skills with real projects, assignments, quizzes, and live practice in our online digital marketing course.

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Ask

Get 1:1 support from experienced mentors to clear every doubt and build practical skills confidently.

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Build

Create a professional portfolio and LinkedIn profile to showcase your digital marketing expertise to top companies.

Digital Marketing Course Curriculum

A detailed overview of our online digital marketing course, including all topics, case studies, projects, and more.

  • durationDuration
  • 20 Weeks
  • durationMode
  • Online
  • durationLive Sessions
  • 120+ hrs
  • durationProjects
  • 21+
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Milestone 1 - Duration: 3 weeks

This milestone covers essential digital marketing strategies, audience research, and campaign execution alongside mastering website creation with WordPress. Learners will develop market insights, craft value-driven strategies, and build optimized, professional websites that align with marketing objectives.

Module 1

Fundamentals of Digital Marketing

  • Marketing Objectives
  • Business and Competitive Analysis
  • Customer Engagement
  • Brand Development
  • Campaign Execution
  • Market Analysis
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Case Study

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Module 2

Market Research

  • Market Understanding
  • Buyer Persona Development
  • Value Proposition Design
  • Research Techniques
  • Survey Development
  • Digital Marketing Strategies
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Case Study

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Module 3

Website Creation

  • WordPress Basics
  • Website Fundamentals
  • WordPress Configuration
  • Theme and Design Customization
  • Content Management
  • Advanced Features and Tools
Project

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Milestone 2 - Duration: 5 weeks

This milestone dives into the fundamentals of SEO, from understanding search engines and SERPs to advanced on-page, technical, and local SEO strategies. Learners will explore keyword research, content optimization, and schema markup while mastering tools and techniques to enhance site performance and visibility. It also emphasizes local SEO tactics to help businesses dominate neighborhood searches effectively.

Module 4

Introduction to SEO

  • Introduction to SEO and Its Importance
  • Understanding Search Engines, SERPs, and Zero-Click Searches
  • AEO, SGE & AIO: The AI Era of SEO
  • Keyword Research Basics
  • AI-Driven & Entity-Based Keyword Targeting
  • Advanced Keyword Strategies
  • Search Experience Optimization (SXO) & Voice Search Readiness
  • Keyword Competition and Volume Analysis
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Keyword Research 1

Module 5

On Page SEO

  • On-Page SEO Fundamentals
  • Meta Tags & AI-Powered Optimization
  • Headings, Image SEO & Alt Tags
  • Website & URL Structure for SEO
  • Content Optimization & SEO Mistakes to Avoid
  • Internal Linking & Anchor Text Strategy
  • SEO Authority Signals & Open Graph Tags
  • Technical SEO Essentials
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Module 6

Technical SEO

  • Broken Link Fixing & Redirection Setup
  • Site Speed Optimization with Tools & AI
  • Mobile-Friendly & Responsive Design (SXO Focus)
  • Essential Chrome Extensions for SEO
  • Schema Markup Basics & Its Role in AEO
  • Types of Schema & Implementation Methods
  • Breadcrumbs & Schema Validation Techniques
  • Google Search Console: Setup and Usage
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Keyword Research 2

Module 7

Web Analytics & Monitoring

  • Overview of Google Analytics
  • Setting Up Google Analytics
  • Advanced Reporting in Google Analytics
  • Introduction to Google Analytics 4
  • SEO Performance Reporting
  • Off-Page SEO Basics
  • Understanding Backlinks
  • Backlink Types and Their Impact
  • Backlink Acquisition Strategies
  • Content Submission Techniques
  • Link Building Best Practices
Project

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Module 8

Content Marketing

  • Website SEO Audit: Importance and Frequency
  • SEO Audit Checklists and Tools (GSC, Technical Audit)
  • Introduction to Content Marketing & Its Benefits
  • Content Types & Funnel Stages (TOFU, MOFU, BOFU)
  • User Intent & Content Strategy (SXO Focus)
  • Copywriting vs Content Writing: Key Differences
  • Elements & Techniques of Effective Copywriting
  • AI-Driven Content Strategy & Optimization for AI Tools
Project

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Case Study

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Milestone 3 - Duration: 3 weeks

This milestone focuses on mastering social media platforms like Facebook, LinkedIn, YouTube, and Instagram while developing effective marketing strategies. It also covers influencer marketing, including campaign planning, connecting with influencers, and leveraging paid promotions to enhance brand reach and engagement.

Module 9

Social Media Marketing - I

  • Social Media Marketing Basics
  • SMM Strategies and Organic Marketing
  • Social Brand Management
  • Audience Persona Development
  • Facebook Marketing Essentials
  • Utilizing Meta Business Suite
  • YouTube Marketing Strategies
  • Instagram Marketing and Content Planning
Project

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Case Study

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Module 10

Social Media Marketing - II

  • Introduction to LinkedIn
  • LinkedIn Strategy Development
  • Content Creation for LinkedIn
  • LinkedIn Page Optimization for Businesses
  • Twitter Marketing Techniques
  • Marketing with Pinterest
  • Social Media Marketing Strategy for Product Launch (B2B & B2C)
  • Key Metrics in Social Media Marketing
  • Utilization of Social Media Management Tools
  • Creation of Social Media Content Calendar and Progress Reports
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Module 11

Influencer Marketing

  • Introduction to Influencer Marketing
  • Benefits of Influencer Marketing for Brands
  • Successful Influencer Marketing Campaigns
  • Connecting with the Right Influencers
  • Influencer Marketing Platforms
  • Strategies for Paid Promotions, Gifts, and Giveaways
  • Brand Ambassadors and Affiliate Programs
  • Influencer Campaign Strategy and Setup
Project

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Case Study

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Milestone 4 - Duration: 7 weeks

This milestone focuses on mastering paid marketing strategies across platforms for B2B, B2C, and D2C. Learners will explore Meta Ads, Facebook Pixel, e-commerce catalogs, and advanced tools for ad creation, targeting, and optimization. It also covers SEM, remarketing, and Google Ads, along with third-party advertising strategies like Disney+ Hotstar campaigns, ensuring a result-driven marketing approach.

Module 12

Introduction to Meta Ads

  • Performance Marketing Basics
  • Platform Types for Marketing
  • Competitor Analysis in Marketing
  • Platform Selection: B2B, B2C, D2C
  • Meta Ads Introduction
  • Facebook Page Creation and Boosting
  • Ads Manager & Ads Library Features
  • Campaign Structure and Objectives
  • Budgeting, Scheduling, and Detailed Targeting with AI
Project

Targeting Tourists for Dubai

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Case Study

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Module 13

Meta Ads Campaign Structure

  • AI-Powered Ad Strategies & Optimization
  • Advanced Campaign Budget Optimization & A/B Testing
  • Facebook Engagement & Conversion Ads Setup
  • Lead Generation: Forms, Funnels & Meta Auto‑Chat
  • Facebook Business Manager & Ads Manager Essentials
  • Facebook Pixel: Installation & Integration Methods
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Case Study

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Module 14

Meta Ads Conversion Tracking

  • Live Pixel Tracking & Troubleshooting
  • Pixel Integration via Partner Tools & Conversion API (Stape.io)
  • Custom Audiences & Meta Source Audiences
  • Lookalike Audiences: Creation, Types & Usage
  • Custom Conversion Audiences & Their Application
Project

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Module 15

Meta Ads Reporting

  • Campaign Performance Analysis & Optimization with AI Tools
  • Rule-Based & Creative Automation in Ad Campaigns
  • End-to-End Campaign Execution on Meta & Instagram
  • Introduction to SEM & Google Ads
  • Google Ads Formats and Ad Placement Overview
Project

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Case Study

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Module 16

Google Search Ads

  • Ad Objectives and Bid Strategies
  • AI-Powered Search Campaign Setup (Maximize Performance)
  • Keyword Importance and Match Types in SEM
  • Keyword Research Tools & Negative Keywords
  • AI-Powered Ad Copywriting (GravityWrite)
  • Ad Extensions Setup (Sitelink, App, Call, Callout, Location, Price)
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Case Study

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Keyword Research

Module 17

Google Display & Video Ads

  • Video Campaign Goals and Subtypes
  • Video Ads Network and Frequency Capping
  • YouTube Ads Bid Strategies
  • Ad Scheduling for Video Campaigns
  • Creating Video Ad Sequences
  • Storytelling with Video Ads
  • Conversion Actions: Setup and Integration
  • GTM for Conversion Tracking
  • Using Conversion Linker Effectively
Project

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Module 18

Conversion Tracking

  • Remarketing in Google Ads: Overview and Benefits
  • Audience Manager and List Creation
  • Linking GA4 with Google Ads
  • Implementing Remarketing Audiences in Campaigns
  • Shopping Ads Setup with Google Merchant Center
  • Product Listing and Linking Merchant Center
  • Performance Max Campaign with AI: Setup and Advantages
  • Demand Campaign Configuration
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Milestone 5 - Duration: 2 weeks

This milestone turns you into a future-ready marketer with hands-on mastery in automation, AI agents, Email, and WhatsApp marketing. You'll build real marketing workflows using tools like n8n, Mailchimp, and Interakt, and automate campaigns end-to-end. Plus, you’ll learn freelancing systems to pitch clients, build your portfolio, and start monetizing your skills.

Module 19

Email Marketing, WhatsApp Marketing, & Freelancing

  • Basics of email & WhatsApp marketing
  • Audience building & segmentation
  • Writing high-converting email & WhatsApp messages
  • Campaign setup & automation (Mailchimp & Interakt)
  • Performance tracking & optimization
  • WhatsApp Business API & broadcast workflows
  • Freelancing platform setup & profile optimization
  • Niche selection, pricing & proposal writing
  • Portfolio building & client-winning strategies
Project

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Case Study

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Module 20

AI Agents & Automation Workflow

  • Introduction to n8n & AI-powered workflows
  • No-code automation fundamentals (Triggers, Actions, Nodes)
  • Build your first automation (form → Google Sheets)
  • Multi-step workflows & branching logic (If/Else)
  • Data mapping, variables & expressions
  • Integrating marketing tools & email automation
  • Error handling, debugging & workflow monitoring
  • Real marketing automation projects & templates
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Career Boost with Our Digital Marketing Course

Achieve career success through the best digital marketing course in India.

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Resume Revamp

Upgrade and customize your resume to highlight skills learned in online digital marketing course.

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LinkedIn Optimization

Enhance your LinkedIn profile for better networking and visibility during the digital marketing training.

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Portfolio Building

Develop a strong portfolio showcasing your digital marketing projects and achievements.

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Pitch Perfect

During the digital marketing course, polish your communication & presentation skills to impress employers.

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Mock Interviews

Experience realistic 1:1 mock interviews with personalized feedback for you to boost job readiness.

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Job Ready

Take the final step towards your dream job in digital marketing confidently and build high-paying career.

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Resume Revamp

Upgrade and customize your resume to highlight skills learned in online digital marketing course.

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LinkedIn Optimization

Enhance your LinkedIn profile for better networking and visibility during the digital marketing training.

Digital Marketing Course With Certificate

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Industry-Recognized Certificate

Earn a certificate valued by top companies.

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Stand Out in Job Market

Fortify Your Profile to Increase Credibility

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Your Passport to Career Growth

Access Well-Paying Digital Marketer positions

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Industry-Recognized Certificate

Earn a certificate valued by top companies.

Digital Marketing Course: Fee Structure

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    Cohort 12 Starting

    24th Nov, 25

    IconSpecial Discounts
    Flat ₹20,000 off for a last few seats!

    Total Program Fee:

    ₹75,000/-

    ₹55,000/-

    Flat ₹20,000 OFF
    • Live instruction from Industry Veterans
    • Vibrant community just like a College Campus
    • Hand-on curriculum with Real-Life Projects

Meet Your Mentors

Take a closer look at Mentors who've been there and done that!

Mentore

Himanshu Tiwari

Sr. Digital Marketing Mentor

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Mentore

Pawan Kumar

Sr. Digital Marketing Mentor

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Mentore

Sumit Verma

Program Lead at Google Ex-Blinkit, Facebook

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Mentore

Neetiraj Singh

SEO & PPC Specialist

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Mentore

Aman Sharma

SEO & PPC Analyst

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Have Any Questions About Digital Marketing Course?

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If you have any doubts or need guidance, connect with our academic advisor and get all your questions answered personally.

WSCUBE TECH GRADUATES HAVE BEEN HIRED BY
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If you have any doubts or need guidance, connect with our academic advisor and get all your questions answered personally.

Reviews of WsCube’s Digital Marketing Course

Hear From Our Alumni

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Shailee Kumari

Certified Digital Marketing Professional | Specializing in SEO, Social Media Marketing, Google Ads & Meta Ads | Open to Opportunities

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🎉 Officially Certified in Digital Marketing! 🎉 It’s with great pride that I share my completion of the Digital Marketing Certification Course from WsCube Tech. This course gave me a deep dive into: 🌟 Search Engine Optimisation (SEO) 🌟 Google Ads & Paid Campaigns 🌟 Social Media Marketing (Facebook, Instagram, LinkedIn) 🌟 Email Marketing 🌟 Analytics and Performance Tracking

#DigitalMarketing #WSCubeTech #Achievement
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Bulbul kanwar

Search Engine Optimization Executive @infinitive host technology pvt ltd | WordPress | SMM | Meta Ads | Google Ads | Analytics |

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A heartfelt thank you to WsCube Tech and my mentor, Prajjwal Sir! 🙏 I am starting my journey with my new job as a digital marketer and I truly couldn’t have reached this milestone without your constant support and guidance. WsCube Tech gave me the right direction, and Prajjwal Bhatnagar Sir was there every step of the way — clearing my doubts, motivating me, and believing in me even when I doubted myself. His way of teaching and mentorship made a real difference in my learning journey.

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FAQs About Digital Marketing Course

Find answers to your common questions about the course on digital marketing.

A digital marketing course is skill-based training that helps you learn several in-demand skills like SEO, SMM, Google Ads, PPC, YouTube Marketing, Email Marketing, Content Marketing, and much more. When you do this course from the best digital marketing institute in India, like WsCube Tech, it helps you kickstart a thriving career and find high-paying jobs.
All the classes in this course are covered live on Zoom. You and your fellow learners join our mentor live for the class and interact for effective learning.
If you are unable to join a live class for any reason, we will provide you with the recording of that class. You can watch that class according to your time and ask your doubts in the next classes. We also conduct revision classes where you can clear your doubts and concepts.
Although it doesn’t happen because our mentors answer all your queries and clear your doubts, but if still, you feel unsatisfied, you can contact our support team.
Yes. Once the complete course is covered, we provide you with a professional digital marketing certificate that helps you explore great career opportunities.
Yes. We offer two days of demo classes so that you can check the quality of our digital marketing course online. When you are satisfied, then you can enroll yourself and jumpstart your learning.
Yes. WsCube Tech is one of the best digital marketing institutes in India. We have partnerships with more than 100 startups and companies across the country. After the course completion, we help you in interview preparation, internships, and arrange interviews with companies.
Yes. Digital marketing is a unique and completely skill-based field that doesn’t require any degree or prior experience. You can learn digital marketing after class 12th and make a career in it.

There are several benefits of SEO and digital marketing course. You can find numerous great opportunities in this field. For instance, you can become an SEO Expert, Social Media Manager, YouTube Marketer, PPC Expert, Email Marketing Specialist, Google Ads Expert, etc.

You can also start blogging, create a strategy for it, learn affiliate marketing, and earn huge amounts of passive income.

Moreover, when you have the right skills, you can create your own website, do its SEO to bring relevant traffic, sell your products and services, and grow a business.